{"id":2886,"date":"2025-09-02T15:27:41","date_gmt":"2025-09-02T15:27:41","guid":{"rendered":"https:\/\/anprotec.org.br\/conferencia2025\/palestrantes\/frederico-goulart-wirtz\/"},"modified":"2025-10-12T17:43:42","modified_gmt":"2025-10-12T17:43:42","slug":"fred-wirtz","status":"publish","type":"palestrantes","link":"https:\/\/anprotec.org.br\/conferencia2025\/es\/ponentes\/fred-wirtz\/","title":{"rendered":"Fred Wirtz"},"content":{"rendered":"\n<p><strong>Cargo: Fundador de MONSTERlab Robotics<\/strong><\/p>\n\n<p><strong>Participar\u00e1: 15\/10 &#8211; Taller 06: La Inteligencia artificial y los ecosistemas de innovaci\u00f3n<\/strong><\/p>\n\n<p>Tras 20 a\u00f1os de experiencia en el sector retail \u2014siendo 10 de ellos al frente del mayor e-commerce de instrumentos musicales de Brasil\u2014 Fred Wirtz decidi\u00f3, en 2020, afrontar un nuevo desaf\u00edo: transformar el retail mediante la rob\u00f3tica. As\u00ed naci\u00f3 MONSTERlab Robotics, una deeptech dedicada al desarrollo y fabricaci\u00f3n de robots para el sector, posteriormente acelerada en Portugal. De esta misma visi\u00f3n surgi\u00f3 Wezee, startup que desarrolla robots de atenci\u00f3n al cliente con inteligencia artificial.  <\/p>\n\n<figure class=\"wp-block-image size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/anprotec.org.br\/conferencia2025\/wp-content\/uploads\/2025\/09\/Card-Frederico-Goulart-Wirtz-1024x1024.png\" alt=\"\" class=\"wp-image-1560\" style=\"width:600px\" srcset=\"https:\/\/anprotec.org.br\/conferencia2025\/wp-content\/uploads\/2025\/09\/Card-Frederico-Goulart-Wirtz-1024x1024.png 1024w, https:\/\/anprotec.org.br\/conferencia2025\/wp-content\/uploads\/2025\/09\/Card-Frederico-Goulart-Wirtz-300x300.png 300w, https:\/\/anprotec.org.br\/conferencia2025\/wp-content\/uploads\/2025\/09\/Card-Frederico-Goulart-Wirtz-150x150.png 150w, https:\/\/anprotec.org.br\/conferencia2025\/wp-content\/uploads\/2025\/09\/Card-Frederico-Goulart-Wirtz-768x768.png 768w, https:\/\/anprotec.org.br\/conferencia2025\/wp-content\/uploads\/2025\/09\/Card-Frederico-Goulart-Wirtz-1536x1536.png 1536w, https:\/\/anprotec.org.br\/conferencia2025\/wp-content\/uploads\/2025\/09\/Card-Frederico-Goulart-Wirtz-2048x2048.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Cargo: Fundador de MONSTERlab Robotics Participar\u00e1: 15\/10 &#8211; Taller 06: La Inteligencia artificial y los ecosistemas de innovaci\u00f3n Tras 20 a\u00f1os de experiencia en el sector retail \u2014siendo 10 de ellos al frente del mayor e-commerce de instrumentos musicales de Brasil\u2014 Fred Wirtz decidi\u00f3, en 2020, afrontar un nuevo desaf\u00edo: transformar el retail mediante la [&hellip;]<\/p>\n","protected":false},"featured_media":2888,"template":"","class_list":["post-2886","palestrantes","type-palestrantes","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/anprotec.org.br\/conferencia2025\/es\/wp-json\/wp\/v2\/palestrantes\/2886","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anprotec.org.br\/conferencia2025\/es\/wp-json\/wp\/v2\/palestrantes"}],"about":[{"href":"https:\/\/anprotec.org.br\/conferencia2025\/es\/wp-json\/wp\/v2\/types\/palestrantes"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anprotec.org.br\/conferencia2025\/es\/wp-json\/wp\/v2\/media\/2888"}],"wp:attachment":[{"href":"https:\/\/anprotec.org.br\/conferencia2025\/es\/wp-json\/wp\/v2\/media?parent=2886"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}